STAKEHOLDER INTERVIEWS
The stakeholder interviews provided insight into the current task flow of a driver and what features were important for me to implement into the app. Because the project could have taken many forms and cost of implementation was a key constraint, it was important for us to narrow the scope of the project down. Over several meetings we identified 4 main goals.
1.
Pick up routes to put on a personalized schedule
Giving the drivers their schedule is a very manual process. The drivers are paid by the hour making it easy to take advantage of the system by going slower on their route. They would like to move to a pay by route model.
2.
Streamline communication with staff
There are multiple channels of communication including slack, email, message and phone call depending on the issue at hand. They would like one place to host communication.
4.
Track payments and invoices for individuals
Currently, they have PDF’s that are hard to access for the drivers. Many do not use these regularly. Showcasing this would also incentivize drivers to pick up more shifts.
3.
Drive a route
Their current platform allows for this but is not integrated with scheduling or their route processes.
COMPETITIVE ANALYSIS
Competitive analysis was used to understand how companies present their driver apps. This was used to collect data on features and flow. Seeing the flow of how a driver on both picks up routes and drops off deliveries gave me insight to the flow and potential screens needed.
PROTOTYPE
A prototype was made to showcase the task flows of adding a route to their personal schedule, driving a regular route, driving a route with a failed delivery, and navigating to their personal payout page. I tested the app with experienced drivers from Bondadosa which helped me see how an app like this would truly improve their lives.
View PrototypeKEY TAKEAWAYS
- 100% of drivers are excited to pick up routes and schedule their days in advance.
- 100% of drivers would be more likely to refer this job to a friend with the addition of scheduling
- 100% of drivers struggle with the current system and feel confident this app would improve their workflow
- 100% of drivers liked being able to find their payouts and invoices in one place.
- 75% of drivers commented positively on tracking miles for tax purposes
- 50% of users asked about seeing the location/area of a route before picking the route.
Testing opened up the stakeholder’s eyes (and ears) to see how feedback directly from their drivers could not only improve the app but could improve their current driver processes. After testing, a few of the smaller missing interactions were updated within the app and a list of “Next Steps” were created to help them look forward into their design process.
RESULTS
Success would be measured by employee satisfaction and time saved within the workflow of drivers and staff.
NEXT STEPS
Bondadosa will begin the discovery phase of implementation with developers. They anticipate working with both designers and developers to build and iterate on the designs.
CONCLUSION
Working with Bondadosa on their driver app helped me discover how much I enjoy working on detailed and complex problems. Although I was solving for very specific parts of their business model, the solution sessions revealed how deeply each of these tasks were intertwined with their current systems. I enjoyed understanding the business needs and integrating with their employee needs. I am hopeful that my designs will make a significant difference in getting food into the hands of families in need.